September 22, 2021

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FIFA Women’s World Cup 2023 – News – FIFA awards FIFA Women’s World Cup 2023 media rights in the Nordic territories

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FIFA Women's World Cup 2023™ - News - FIFA awards FIFA Women’s World Cup 2023™ media rights in the Nordic territories

FIFA has awarded the unique rights to the FIFA Women’s World Cup 2023™ to YLE in Finland and the Nordic Entertainment (NENT) Group in Denmark, Norway and Sweden. Both YLE and NENT Group will present each match from the 2023 version in Australia and New Zealand, the largest occasion in the worldwide girls’s sport, throughout their media retailers.

The broadcasters will present each day nationwide protection of the match, with not less than one match per day, together with the semi-finals and Final, to be proven through their main channels in the Nordic territories. All 64 matches of the 2023 match will probably be out there dwell through NENT Group’s platforms in Denmark, Norway and Sweden and through YLE’s platforms in Finland, assembly FIFA’s aims of offering giant publicity for its competitions and providing followers a excessive-high quality viewing expertise.

Jean-Christophe Petit, Director Media Rights & Content Services, FIFA: “We are pleased to have found strong media partners for the FIFA Women’s World Cup 2023 in the Nordics. Both YLE and NENT Group are experienced broadcasters of women’s football and we look forward to working with them to make the next FIFA Women’s World Cup a great success and create an unforgettable experience for all fans across the region.”

Australia/New Zealand 2023 will function a brand new remaining competitors format with expanded participation: 32 groups (beforehand 24) will compete in the first-ever Women’s World Cup to be co-hosted by two international locations. The match is about to happen over 5 weeks in July and August 2023.

Since its inception in 1991, the Women’s World Cup has grown exponentially to say the crown of the most-watched single-sport occasion for girls globally, the most up-to-date version – France 2019 – attracting a document viewers of over 1.1 billion viewers, and smashing home viewing figures in many territories.

Through the sale of media rights for its soccer tournaments, FIFA generates earnings which is crucial to assist and develop soccer round the world, as an example by way of the FIFA Forward Football Development Programme.

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